Protein is a popular ingredient and it’s a huge part of every athlete’s diet. Almost everyone knows by now  that high quality protein intake can optimize muscle strength and ability to recover after training.   What is more, emerging scientific research suggests that protein has the potential to play a role in several aspects of weight loss and management. Research published in the 2003 Journal of Nutrition indicates that:  a moderate increase in dietary protein each day, combined with a physically active lifestyle and energy-controlled diet, may improve the body’s ability to build muscle mass, maintain a healthy weight and feel satisfied. [...]

Establishing your own brand name, especially in Sports nutrition, can be tricky, whether you are a long standing supplement supplier with an established brand or a start-up company. If you set your goals high and you want to create a successful brand that will make money, you have to be businessman, doctor, scientist, nutritionist, technical/regulatory expert, athlete, or you have to employ all these people to help you. This is where sports nutrition private label comes to the rescue!! We make the process easy for you in 3 steps: 1 . Choose your products Introducing a new product, puts a large [...]

Proprietary blends? No thanks. If you are into sports nutrition for a while, you’ll definitely know that  supplement companies have to declare ingredients in descending order of weight.  Of course not all companies are willing to share that kind of detailed  information and for that purpose they use tactics such as the “proprietary blend” to declare the ingredients collectively. But what is exactly a proprietary blend? Proprietary blend is a term used to describe a secret concoction of ingredients that the manufacturer wants to withhold. From a marketing point of view, companies that hide the levels of various ingredients, claim [...]

Sports nutrition is a growing market that gets more and more competitive every day. Identifying what is your target  audience and  which market trends, are the driving force, will help you stay ahead of the game No1 – Wider and more diverse consumer base For years, bodybuilders and elite athletes were the regular consumers but  lately there is a significant raise in the demand of sports nutrition products from people that are not necessarily athletic. Sports nutrition products are used by a vast range of people that vary from serious professional athletes and bodybuilders to recreational gym goers, seniors who [...]